What does “Founding Member” actually mean?

We’re inviting a select group of local dog owners to try Barney & Max early and share their experience.

The recipes are already developed and ready to feed.

We’ll ask for your occasional feedback, review or pic and we’ll always reward your support.

What you’ll get

🎁 Exclusive launch pricing on your first order - £10 pound off your first bag, that's up to 50% a 3kg bag. Code: FOUNDER10

💰 Additional subscription discount +5% above the normal discount. We'll share this after your first order.

🎉 Rewards along the way (including lots of free food)

💰 Refer & Friend rewards - £10 Off for you and a friend

💬 Get paid for your feedback

🏅 Founding Member status - Future exclusives available to our founders only

Your money back if your dog doesn't like the food - We'll refund in full.

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✔ High meat, digestion-friendly recipes

✔ Made differently to traditional dry food

✔ Designed for taste, health, and happy tummies

Started in our kitchen, not a boardroom

We struggled to find food we genuinely felt good feeding our own dogs. Too many options looked great on the bag, but underneath were heavily processed ingredients, vague “meat derivatives,” and fillers that didn’t sit right.

So we decided to create something different.

Formulated with dog nutritionists and produced in a specialist UK facility to ensure quality in every bowl.

Food made with real, named ingredients. Cold pressed food, made at a lower temperature. Designed to support digestion, taste better, and give dogs what they actually need.

Easily Digested

Traditional extruded kibble expands when exposed to liquid.

Cold pressed food behaves differently. It tends to gently break down rather than swell significantly. Many owners prefer this, especially for dogs with sensitive digestion.

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Packed With Goodness. Easier To Digest

We Believe In Better

Cold pressed dog food can have positive impacts and we want to gauge the quality of yours. After trying Barney & Max, we will check in to hear how you and your dog gets on with our cold pressed recipes.

Do they enjoy the food ?

Have you seen a notable difference in stomach or skin condition?

Are you getting value for money ?

We’ll never need more than a few minutes of your time and you can opt out of founder status at any point.

Your feedback will help us understand how the food performs across different dogs and informs future product development.

This may be suitable if your dog…

✔ Can be selective with food
✔ Has occasional digestive sensitivity
✔ You’re looking for an alternative to traditional dry food
✔ You want a high-quality option without the cost or complexity of some premium alternatives

We’re keeping this group small so we can manage availability and gather meaningful feedback.

Once full, we’ll move to a wider release.

👉 Become a Founding Member - Place your first order, use code FOUNDER10 for £10 off and join the club.